I started to think of the form of this wedding invitation. Traditionally, the wedding invitation is a card in an envelope. All the information written on one page. Too much information so people can’t feel the meaning behind this. Therefore I want to reshape it in a reasonable way. Spreading sheets is the final result.
After its form, I think of the visual. A wedding is basically putting two families together, so it makes me think of the tree branches and making it flower shape fits the topic more. To strike a balance, I use smaller flowers to show two families, forming a new kind of family tree.
As the main visual been decided, the rest parts came with it: The logo with both English and Chinese names, and then First card: Flower bunches, second card: proverbs, the third and last card: the wedding information. Using a leather string to tie them together, so the receiver can feel it as the way we wanted.
When we choose the papers, we use a more open way by selected a few different colours. Some of them are more traditional, and some of them are not.
此款喜帖在開始發想完畢後，便優先思考了形式，由於傳統喜帖，無論在版面上如何安排，他多半還是一張卡搭配一只信封的形式，所有的箴言以及相關資訊，集中在同一個畫面上，資訊量太過集中，將使人無法平穩的感受其所表達的深意，於是我希望在「使用造型」合理的範疇下，將閱讀層次引導而出，而分件就是最終的結果。
決定形式以後，接著就是思考視覺層面，婚姻是兩人的結合，抑是兩個家庭的交集，我很快聯想到樹狀圖的結構，那麼一樣是枝狀，花的形象又更加契合，在兩者居中平衡下，我選擇用了小瓣的花作為型態，依照雙方直系家庭，分別列出分枝與節點，比如一方是父、母－子，一方為父、母－女－女－女，以雙方合親者為末端，連結成最後的一枝，而後持續。
有了主要的形象後，隨形發展出中、英文的圖章，尤其中文的圖章，在字體選擇上又和入了一點傳統的刻板，按照閱讀順序，導入第一張卡－花束，第二張卡－箴言，第三章卡－婚禮資訊，並且在信封上再次強調，最後以皮繩串為一套，如此受帖者，便能完全依照原意去體會。
於末在選擇紙材的時候，採取了較為開放性的作法，大略圈選了數種顏色，便開始赴印了，部分色彩也許提供人一些既定印象，但或許也不是那麼絕對的，最後交由專業的海流設計－Adam處理完了印刷業務，高品質的完成作品。
印務處理：海流設計
